Jessie Paul

Jessie Paul is a marketing expert, founder and CEO of the marketing advisory firm Paul Writer Strategic Advisory, and the author of the book No Money Marketing. She was formerly Chief Marketing Officer of Wipro IT Business and Global Brand Manager at Infosys Technologies Ltd.

Jessie Paul holds a bachelor's degree in Computer Science and an Engineering degree from National Institute of Technology, Tiruchirappalli, and an MBA in Marketing from Indian Institute of Management Calcutta.

Paul was part of Wipro for four and a half years as chief marketing officer. At Wipro, she was instrumental in globalizing Wipro's marketing team. She also created the shared-marketing unit for Wipro Technologies and Wipro Infotech, besides devising strategies to build the Wipro brand. She wrote the book No Money Marketing (ISBN 9780070152700) on frugal marketing.

Prior to working with Wipro, she had worked for almost 15 years in companies including O&M, Infosys and iGate.

In 2009 December, she quit Wipro Technologies to start her own venture, Paul Writer Strategic Advisory, a marketing platform for B2B early-stage companies in the traditional and new media space like social blogging.

Paul is considered an expert in brand globalization, and has been named one of the most influential women in information technology in India.

• Chairman's Award, Infosys, 1998
• DataQuest's list of most powerful women in IT in India, 2005
• Business Today's List of Women Achievers in India, 2007
• Speaker at Forbes Executive Women's Forum, ITSMA, IIM- K, IIM C, CSI
• IT People's Award for Women in Leadership, 2008