Ingrid Sanders
Quick Facts
Biography
Ingrid Sanders is the CEO and founder of online learning site Popexpert. She is also a frequent speaker at tech and entrepreneurship conferences and writes for The Huffington Post.
Early career
Ingrid graduated from the University of Missouri with B.A.'s in Journalism and Interdisciplinary studies in 2000. She then completed her MBA at the SDA Bocconi School of Management in 2003 with an emphasis in Entrepreneurship. Ingrid's first corporate job was helping internet subscribers use technology at Prodigy in 1998. Two years later she was the Marketing Manager for Italian software developer and interactive agency Think creating innovative web projects for Peroni, Solvay, and Bosch. From 2003-2004, Ingrid served as a Consultant for the United Nations Development Programme on the United Nations Millennium Project. She then served as Director of Strategy and Research for Iridium Group and the Director of Marketing Strategy at Acronym Media before spending three years as the General Manager for Online Advertising at The Active Network (Active.com). Ingrid's final corporate role was as the Managing Director of Digital Strategy and Partnerships at TargusInfo (now Neustar).
Popexpert
Popexpert was inspired by the six-month sabbatical Ingrid experienced in 2012. She used the time to study topics related to mindfulness and well being, receiving certification as a Jivamukti Yoga instructor and training as a health coach with the Institute for Integrative Nutrition.
The sabbatical ignited Ingrid's mission to inspire and enable lifelong learning through Popexpert, which makes it easy for individuals to find experts to help them get better at life, work, and play. The company raised $2 million in seed funding led by Learn Capital in 2013 and is viewed as part of the new Sharing Economy.
Speaking arrangements
Year | Title | Event |
---|---|---|
June 2014 | Mindful Minutes in Our Society | TEDx Market Street |
2014 | Build from purpose, find alignment, understand values | Big Omaha Tech Conference |
June 2013 | Panel on Building Community and Meditation Session | LeWeb London |
September 2011 | Digital CRM Data Activation | TARGUSInfo Interactive Insights Summit |
July 2011 | Driving Success Through Data Management, It Takes a Village | Adobe Customer Event |
March 2011 | A Tour of Human Ecommerce: What's For Sale? | SXSW South by Southwest |
July 2010 | Breakfast Presentation | OMMA AdNets Los Angeles |
May 2010 | Behaviorally Targeted Advertising—Holy Grail or Third Rail | Web 2.0 Summit |
March 2010 | Behavioral Analytics and Search Data-Driven Marketing | Search Engine Strategies NYC |
March 2010 | Consumer Privacy vs Advertiser Revenue | SXSW South by Southwest Smackdown |
February 2010 | The Power of Pricing: New Strategies for True Optimization | Rubicon Project Panel Event |
December 2009 | Target Spotlight Presentation New York | Publisher Digiday |
June 2009 | Whistle-Stop Tour Philadelphia | Online Marketing Summit |
February 2009 | Keynote Panel "Big Brands, Big Plans" | Online Marketing Summit |
September 2007 | Work of Mouth Marketing Workshop | Promo Live Chicago |