Danny Choo

Danny Choo is a British-born Malaysian Chinese pop culture blogger and TV personality based in Japan. He is the owner of Mirai Inc. and is best known for his popular virtual mascot, Mirai Suenaga. He runs a blog in which he posts content about his life, focusing on his company and his experiences in Japan. He released his own line of fashion dolls in 2014.

Danny Choo in the PC game shop in Akihabara in 1995.

Danny Choo is the director, producer, and the host of a Japanese TV show called Culture Japan. The show consists of Danny Choo personally exploring several aspects of Japanese popular culture. Segments are usually hosted by Danny interviewing a member of a specific culture that the episode is exploring. Other segments are long videos that are narrated by Mirai Suenaga (voiced by UTACO), Culture Japan's virtual mascot. The second season featured a new animated opening, Sukirai, composed by vividblaze and sung by UTACO. The video itself was animated by JC Staff. In Japan, the show is broadcast on Tokyo MX TV. The show is also available for streaming on Crunchyroll for free.

Mirai Suenaga

Choo has stated that the main purpose of the show is to distribute knowledge of Japanese culture to the rest of the world, although it has received some attention in Japan.

Danny Choo is a fan of Star Wars, and owns a Stormtrooper costume. He filmed himself wearing the costume and dancing in several busy intersections and streets in 2007. The videos were uploaded, and he dubbed himself the Tokyo Dance Trooper. The videos received considerable media attention. Choo received enough attention from the event to be featured in a story done by CNN.

Danny Choo started selling his own fashion doll known as Smart Doll. The current design line up consists of all his mascot characters, doll parts and accessories are also available. Smart Doll is a new standard in fashion dolls that not only enable fashion designers, artists and photographers to enhance their creativity, but to also enrich the lives of folks who not only appreciate Japanese culture - but cute things too.

Danny Choo is the son of Jimmy Choo, best known as one of the co-founders of Jimmy Choo Ltd. Danny Choo is married and has no children.