Mari Elka Pangestu

Mari Elka Pangestu (traditional Chinese: 馮慧蘭; simplified Chinese: 冯慧兰; pinyin: Féng Huìlán; Pe̍h-ōe-jī: Phang Hoei Lan; born 23 October 1956) was the Minister of Trade of Indonesia from October 2004 to October 2011. In a cabinet reshuffle in October 2011 she was appointed to the newly created position of minister of Tourism and Creative Economy, a post she held until the term of the administration of president Susilo Bambang Yudhoyono finished on 20 October 2014.
In late December 2012 the Indonesian Government nominated Mari Pangestu as a candidate for the position of Director-General of the World Trade Organization (WTO) to succeed the incumbent Director-General, Pascal Lamy, whose term ends in 2013. The General Council of the WTO considered nominations from various countries in early 2013. The selection process went through various rounds and in late April 2013 eliminated all three candidates from the Asia-Pacific region. Mari Pangestu issued a gracious statement accepting the outcome of the process.

Mari Pangestu is the first female Chinese Indonesian to hold a cabinet position in Indonesia. After her appointment to the new cabinet position of Tourism and Creative Economy she spent time explaining the approach of the government towards fostering creative sectors of the economy in a number of statements.

The initial listing of the 14 sub-sectors included in the scope of the creative economy part of the Ministry was the following:

Tourism

When focusing on tourism priorities within her portfolio she was both supportive of plans to develop the tourist sector but also pointed some well-known problems. She noted, for example, that problems of hygiene, security, and poor infrastructure constitute handicaps for the industry in Indonesia. She discussed the need for a strategy to develop the tourist sector. She also emphasised that a range of challenges would need to be tackled in promoting the sector in Indonesia and that some of the challenges would take time to overcome. Other steps she announced with the aim of promoting tourism included an emphasis on sports tourism, with priority to be given to the promotion of golf in the short-term and increasing attention to other activities such as yachting over the longer-term.

In late 2012 Mari Pangestu expressed the hope that up to 10 million foreign tourists would visit Indonesia in 2014. She noted that there had been a falling away of tourists visiting Indonesia from Europe following the economic problems in 2011 and 2012 in the eurozone. However, she said that the government hoped that foreign tourist arrivals from countries in the Asia-Pacific region would hopefully offset the fall in tourists from Europe. She particularly pointed to the importance of the Chinese market where, she said, outbound tourists had climbed to 70 million in 2011.

Creative economy

After being given responsibility for creative economy matters in 2011, Mari Pangestu was energetic in promoting a wide range of activities in the sector. She urged regional governments to promote local creative activities and spoke of the importance of strengthening intellectual property rights so as to encourage young Indonesian artists and creative entrepreneurs to develop Indonesian products. In November 2012, with the support of the Panglaykim Foundation, she supported the visit of creative economy author John Howkins to Jakarta to discuss policies to promote creative economy activities.

Born in Jakarta, Mari Pangestu obtained her bachelor's and master's degrees from the Australian National University, and her Doctorate in economics from the University of California at Davis, United States, in 1986. Before being appointed as Minister of Trade in 2004 she was a leading staff member of the Centre for Strategic and International Studies (CSIS) in Jakarta and active over a long period in various trade forums such as PECC. She is regarded as one of the most well-known economic experts on trade issues in Indonesia. She has also served as an instructor in the Faculty of Economics in the University of Indonesia.

Mari Pangestu is widely respected both in Indonesia and overseas. She is known as an effective public speaker and minister. As Minister for Trade she was sometimes criticised by domestic industry groups for supporting trade-promotion measures rather than looking to increase protection for domestic producers. Her response to these criticisms was to note that Indonesia needed to adhere to international commitments to promote trade-oriented policies and that freer trade brought many benefits to domestic consumers and producers in Indonesia. As a professional economist, she is widely published in the Indonesian and international media. She serves on the Board of External Editors of the Asian Journal of Business (University of Michigan) and Bulletin of Indonesian Economic Studies (produced by the Indonesia Project at the Australian National University). She also served as co-coordinator of the Task Force on Poverty and Development for the United Nations Millennium Project.

In December 2013, in recognition of her achievements as an economist and policy maker in Asia, Mari Pangestu was awarded an honorary doctorate by the Australian National University (ANU). While visiting Canberra to receive the degree she recalled her years as a student in Australia when her father was academic staff member at the ANU.

After finishing her term as a minister Mari Pangestu resumed regular activities in the Centre for Strategic and International Studies in Jakarta as well as serving as a professor in international economics in the Economics Faculty at the University of Indonesia.

Mari Pangestu is married to Adi Harsono and has two children, Raymond and Arya.