peoplepill id: sylvie-chetty
New Zealand marketing academic
Sylvie Chetty
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Biography
Kamala'Sylvie' Chetty is a New Zealand marketing academic, and as of 2019 is a full professor at the University of Otago.
Academic career
After a 1993 PhD titled 'International trade performance of New Zealand manufacturing: An industry and enterprise-level study' at the University of Canterbury, Chetty moved to Massey University, rising to full professor and then the University of Otago.
Selected works
- Chetty, Sylvie, and Desiree Blankenburg Holm. "Internationalisation of small to medium-sized manufacturing firms: a network approach." International business review 9, no. 1 (2000): 77-93.
- Chetty, Sylvie. "The case study method for research in small-and medium-sized firms." International small business journal 15, no. 1 (1996): 73-85.
- Chetty, Sylvie, and Colin Campbell-Hunt. "A strategic approach to internationalization: a traditional versus a “born-global” approach." Journal of International marketing 12, no. 1 (2004): 57-81.
- Chetty, Sylvie K., and Robert T. Hamilton. "Firm-level determinants of export performance: a meta-analysis." International Marketing Review 10, no. 3 (1993).
- Chetty, Sylvie, and Colin Campbell-Hunt. "Paths to internationalisation among small-to medium-sized firms: a global versus regional approach." European journal of marketing 37, no. 5/6 (2003): 796-820.
- Chetty, Sylvie K., and Heather IM Wilson. "Collaborating with competitors to acquire resources." International Business Review 12, no. 1 (2003): 61-81.
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Sylvie Chetty