Riccardo Zacconi

Riccardo Zacconi, is an Italian businessman, best known as CEO of King Digital Entertainment, a company he founded in 2003. King Digital Entertainment is the developer of the popular mobile games app Candy Crush Saga.

Zacconi was born in 1968 in Rome, Italy. He attended Libera Università Internazionale degli Studi Sociali Guido Carli in Rome from where he graduated in 1993 with a Bachelor's degree in economics.

After leaving university, Zacconi worked as a consultant. One of his roles during this time included a six-year period as project manager at Boston Consulting Group, between 1993 and 1999. His first career role was as a consultant during a two year long stint at LEK consulting, between 1991 and 1993.

At the start of the dotcom boom in 1999, Zacconi joined the Swedish online messaging startup Spray before it was purchased by Lycos Europe in 2000.

In 2001, he left Spray and moved to the UK to become vice president of European sales and marketing at Terrence "Lee" Zehrer's uDate. He left this company shortly after its merger with Match.com and in March 2003, he co-founded King Digital Entertainment, becoming the CEO. He has since grown the company into one of the most successful mobile gaming businesses worldwide.

Zacconi is a leading figure in the UK tech industry and is a proponent of the UK government's efforts to establish a tech city in East London. According to an interview in the Daily Telegraph, he also has a positive reputation in San Francisco as a leading tech figure following a dinner with Mark Zuckerberg. He was reportedly identified as the posterchild for Europe's mobile gaming sector.

He was knighted by the Italian President in December 2016 with the title of Commendatore dell'Ordine della Stella d'Italia.

Zacconi is married with one son.