Mario Garcia

Mario R. García (born February 15, 1947 in Placetas, Las Villas, Cuba) is an Cuban American newspaper and magazine designer and media consultant. He is senior adviser on news design/adjunct professor at Columbia University, School of Journalism. He was named the Hearst Digital Media Professional-in-Residence for 2013–14 there.

Garcia collaborated with more than 700 publications. He redesigned large publications such as The Wall Street Journal, Miami Herald, The Washington Post, Norway's Aftenposten, UAE's Gulf News, The Philadelphia Inquirer, Handelsblatt, Die Zeit, The Hindu, Malayala Manorama, Sakshi, and Paris Match; medium-size newspapers, such as The Charlotte Observer, România Liberă, and the 40 business weeklies of American City Business Journals; and smaller newspapers, such as the Lawrence Journal-World.

He was appointed the head of Syracuse University's School of Graphic Arts in 1977. García was the first recipient of the Society for News Design's Lifetime Achievement Award. In 2006 People en Español chose him as one of the 100 most influential Hispanics. In October 2011 he was awarded the Missouri Honor Medal for Distinguished Service in Journalism by the Missouri School of Journalism.

In September 2012, García published his thirteenth book, and first e-book, iPad Design Lab: Storytelling in the Age of the Tablet.

His writings are frequently profiled by such magazines as Columbia Journalism Review as well as the executive summaries of the World Association of Newspapers (WAN-IFRA), the American Press Institute and The Poynter Institute for Media Studies.

Recent writings

Predictions for media 2017

• "Two predictions for journalism in the new year: Virtual Reality and Sponsored Content will thrive | García Media". García Media. Retrieved 2018-05-20.

Visual Storytelling

• "The role of WED in creating a rich palette of visual storytelling for mobile | García Media". García Media. Retrieved 2018-05-20.
• "Digital storytelling, Part One: The fusion of writing/editing/design | García Media". García Media. Retrieved 2018-05-20.
• "Digital storytelling, Part Two: A linear fusion of narrative, imagery | García Media". García Media. Retrieved 2018-05-20.
• "Visual storytelling innovation: key to progress in 2017 | García Media". García Media. Retrieved 2018-05-20.
• "Mobile storytelling: fast, furious and simple | García Media". García Media. Retrieved 2018-05-20.

Briefings and email newsletters

• "Those email newsletters (or briefings) gain importance | García Media". García Media. Retrieved 2018-05-20.

Sponsored ad/native advertising

• "The promising new frontier (Part One) | García Media". García Media. Retrieved 2018-05-20.
• "Who produces it? (Part Two) | García Media". García Media. Retrieved 2018-05-20.
• "How much to charge (Part Four) | García Media". García Media. Retrieved 2018-05-20.
• "Getting started (Part Five) | García Media". García Media. Retrieved 2018-05-20.