Itsik Moshe

He immigrated to Israel in 1971 from Georgia with his parents Anna and Ruben, a religious Zionist family. After rapid absorption, he continuous studding in religious school of Torah in Petah Tikva. He was elected as the Student Council chair. After graduating from the high school served in the air forces, as part of the reserve and was named an honorary soldier. As part of his academic studies at the University of Tel Aviv, he received two bachelor's degrees in sciences of education and technologies. In 1987, during his studies he became the Chairman of Student Unity and editor of newsletter "Meitar" at the university. Despite career advancement in the department of communication, left his job in 1988 in favor of the Zionist challenge offered to him by WUJS (World Union of Jewish students) for the purpose of introducing the organization to the Soviet Union. In 1989, during the Soviet regime established the first mission of WUJS in the capital of Georgia, Tbilisi and after that in other countries of the Soviet Union. In 1989, he was elected as the first representative of the Jewish Agency in Soviet Union and established first international official representation center in Soviet Socialist Republic of Georgia. Until 1992 Itsik Moshe served as the head of the Jewish Agency Representation Centers in South Caucasus and Central Asia. In 1995 achieved the highest professional role and became the director of the central mission of Jewish Agency located in Moscow. This office supervised all other representation centers and representatives in the CIS. Since 1996 serves as President of the Israel-Georgia Chamber of Business – the organization which has already become the main bridge between the countries in the fields of culture, business and public relations. In 2012, expressed his protest in media and criticized publicly the decision N67/19 of the United Nations General Assembly, where Georgia, along with 138 countries, voted in favor of the Palestinian side. After this decision the idea of opening of Hasbara campaign has been created. In 2013 he founded Israeli House, which represents the organization of Israeli Hasbara in the Former Soviet Union and aims to strengthen the links between the friendly states. At the same time he is the Chairman of the Association of Friends of the Museum of Prehistory located in the Upper Galilee and invited member of the Knesset Lobby for the Promotion of a Solution for the Israeli-Arab Conflict. Itsik Moshe is married to Alice Moshe and father of 2 children, Yamit Moskovich (Hi-tech specialist) and Yaniv Moshe (businessman).

In 1975 he arranged the march of the youth from the center of the country to the settlement of Elon Moreh. In 1988 established the first branch of WUJS in the Soviet Union. In 1989 conducted the first international conference of Jewish students in Israel as the part of WUJS activities. In the conference participated delegations from the Soviet Union for the first time. In 1989 established the first representation center of the Jewish Agency in Soviet Socialist Republic of Georgia. In 1990 arranged the first historic conference in Tbilisi, in the period of “Iron Curtain”, while this kind of activities were prohibited by the totalitarian Soviet rule. Delegations of Jewish organizations from 46 cities of the Soviet Union attended the conference. In 1990-1992 opened 5 Representation Centers of the Jewish Agency in FSU (South Caucasus and Central Asia). In 1991 supported establishing two representation centers of JOINT in the Caucasus. In 1993 he founded the group of friends of Israel and the Jewish Agency in participation of the local governments of post-soviet states. In 1996 established the first bi-national chamber of business in Georgia, the Israel-Georgia Chamber of Business (tourism, economy and representing Israeli interests). In 2013 in cooperation with the Knesset established pilot project of Israeli House (in former Soviet Union) In 2016 conducted the first international forum of Hasbara in Tbilisi and introduced the model to developing 100 Hasbara representation centers around the globe without Israeli Governmental expenditures. Furthermore, he was the organizer of 15 economic forums between Israel and Georgia in order to promote cooperation between the City Halls of Jerusalem and Tbilisi, as well as between Governmental authorities of Israel and Georgia, to deepen working links between Georgian Parliament and the Knesset. In 2017 a cooperation between Israeli House, the Ministry of Culture of Georgia and the AEPG - The European Route of Jewish Heritage regarding the promoting of Jewish Heritage in Georgia.

The philosophy of his life is based on three main points: Israeli and Jewish activities abroad, Israeli Hasbara and the necessity of full Israelization

1. Under the activities he consider the necessity of reforms in the Jewish world after the Great Allyiah, (second),
2. Strengthening Hasbara policy led by the slogan "Let’s do and let them hear!" deepening the links with friendly countries without mediators and parochial organizations of the same ethnical origin or nationality.
3. The third issue is the fear and danger of ethnic gap and antipathy, which develops in newly repatriated groups in Israel and stays unsolvable.

Itsik Moshe considers "complete disengagement from the culture and lifestyle of the past" as the only way to reach complete Israelization and Absorption. It should be noted that his opinions in these fields create an atmosphere of confrontation with Georgian Jews and other groups, as well as International Jewish Organizations (which he represented in the past) and institutions and business persons, who use the existing cultural ghettos as the means of achieving their political success.