Ascia Al Faraj

Ascia Al Faraj (born 19 October 1989), known by her blogging name Ascia AKF, is a Kuwaiti fashion blogger, model, and fashion designer. Al Faraj, with over two million Instagram followers, is considered one of the Middle East’s most influential bloggers and social media influencers. She is also popular in Malaysia and Indonesia.

She has worked with brands such as Ralph Lauren, Dior, Chanel, TAG Heuer, Net-a-Porter, and Tory Burch. She is also the face of Riva Fashion. Her fashion designs are mainly for women who wears hijab.

Career

Blogging

Al Faraj began her blogging career in 2012, her first post was titled "Some Mosaic. Some Marni." She came to prominence after she worked with Areej Al Kharafi, a Kuwaiti Boutique owner. She gained about 12,000 followers within hours after the release of their project. In may 2014, along with her husband Ahmad, they started their youtube channel "The Hybrids".

Fashion Design

In 2010, Al Faraj launched her clothing line Twenty.10 by AKF. In 2014, she, along with Syrian designer Manar Laktineh, introduced a line of handbags. In 2015, she launched a line of turbans.

Personal life

Ascia Al Faraj married Ahmad Al-Balooshi on November 3, 2011. Together they have two sons, Adam and Noah.